Why I Love Lushra and Their Branding

Understanding an organization’s publics is the first step in design. Doing prior research creates a frame of reference for the audience to better understand the publication’s purpose.

I’m someone who’s interested in party planning, and I love the company Lushra. Lushra strives to take your party to the next level and make it “insta-worthy”. With Lushra, you have the ability to hire their team to come and set up your event, or you can purchase their products to do it yourself.

On the Lushra website, you can buy their balloons and tableware. They even sell their products in color coordinated bundles to make shopping easy for customers.

Lushra’s branding is aesthetically pleasing, colorful and over the top. This makes sense because if you are wanting to plan an over-the-top party, they are the people you go to. The company mostly targets young women and DIY’ers.

From their social media pages, many of the large scale event they do are weddings, wedding showers, baby showers, launch parties, and of course birthday parties. What separates Lushra from other party planners or just your typical Pinterest DIY is consistent branding and attention to detail. Lushra’s arrangements are larger-than-life and will not disappoint when it comes to an Instagram-worthy party.

Not only are Lushra’s parties beautiful and extravagant, but it is easy to see how much the team loves what they do. To see some of Lushra’s events and to get some tips on event planning, check out the party blog on their website.

My Media Inspiration: Ellen Degeneres

Ellen Degeneres has been a media inspiration for me ever since I can remember. Not only does she have a funny personality and a heart of gold, but she has these qualities despite her struggles in the past. Degeneres has made a name for herself through hard work and perseverance. Her impact on media and television will endure far beyond her show.

The Ellen Degeneres show is in its 16th season this year. Throughout those 15 previous seasons, Ellen Degeneres has interviewed hundreds of celebrities, made America smile, and made people realize they’re not just ordinary. Interviews, comedy, positivity and fun is what her show is about and people love it. Throughout her lifetime, Degeneres has been a stand up comic and produced many of her own TV shows. Her most notable show which is still airing today is the Ellen Degeneres show. A perfect example of what Ellen includes in her show’s is when she interviewed Michael Strahan on Whether or Not He Would Join NFL Players Kneeling. This is a controversial topic but she includes it because she knows how important the subject is in today’s culture. Ellen is not afraid to share her opinions on controversial topics and gives others the opportunity to do the same on her show.

Ellen’s impact on recent generations of media is huge because of the message she sends. Even if a viewer doesn’t agree with what Ellen has to say, you can’t deny her positivity. Her motto she shares at the end of each episode is encouraging and reflects her and her show well. “Be kind to one another” is something that always lingers in my mind because she constantly reminds viewers of its importance. No matter what your beliefs, values, or political affiliation may be, being kind to one another is key to peaceful living in a diverse world. For more information about Ellen Degeneres and her story, you can read her IMDb biography to learn more.